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Semestres

Orientations

Type de module

Langue

Geopolitics, Macroeconomics & Internationalization

Eurasia - Semester 1

English - 6 ECTS

Eurasian Geopolitics and Macroeconomics:

This course aims to set out the broad geopolitical and macro-economic Eurasian framework. It will focus in particular on the rise of China's political and economic power, the new balance between the major powers, and major economic infrastructure projects such as the New Silk Road.

Business internationalization :

This course aims to develop an awareness of the main challenges and opportunities for companies entering the Eurasian market. It makes the case for the need to adapt to the Eurasian context of internationalisation.

Detailed module description

Gouvernance et responsabilité numérique

MSI - Semestre 4

Français - 5 ECTS

Ce module vise à développer la capacité à mettre en place les éléments de la gouvernance de l’organisation en les appliquant au système d’information et à l’informatique, à justifier les choix en matière de gouvernance et de responsabilité numériques en tenant compte des coûts, de la création de valeur, de la qualité, des risques et du cadre juridique, ainsi qu’à intégrer les enjeux de durabilité dans la gestion et la gouvernance des systèmes d’information.

Descriptif de module

Growth strategies and exploitation

Entrepreneurship - Semester 4

English - 5 ECTS

This module is dedicated to the fundamental strategic and operational issues involved in growing a business. It will address not only the opportunities but also the problems associated with an emerging company's rapid and often chaotic growth.

Detailed module description

Innovation Management

Common core - Semester 1 (elective)

English - 5 ECTS

This course is designed to particularly suit the needs and expectations of students who intend to develop the necessary vocabulary and tools in order to grow into innovation management roles in technology-based enterprises or successfully launch and grow them.

Detailed module description

Intercultural Management & Chinese Business Communication 1

Eurasia - Semester 1 (elective : Chinese or Russian)

English - 4 ECTS

Intercultural Management

This course addresses the need for developing open-mindedness and an understanding of others as well as a flexible attitude, ready to accept other management modes when managing companies in a variety of cultural contexts

Chinese Business Communication 1

This course will develop basic language skills in Mandarin as well as basic cultural elements specific to these language area.

Detailed module description

Intercultural Management & Russian Business Communication 1

Eurasia - Semester 1 (elective : Chinese or Russian)

English / Russian - 4 ECTS

Intercultural Management

This course is designed to develop a deeper understanding of the issues in managing across cultures with a particular focus on the Eurasian region.

Russian Business Communication 1

This course will develop basic language skills in Russian as well as basic cultural elements specific to these language area.

Detailed module description

Management de la sécurité des systèmes d'information

MSI - Semestre 1

Français - 5 ECTS

Ce module vise à offrir une compréhension des enjeux de la sécurité managériale des systèmes d'information et de la manière dont ils peuvent impacter la performance globale de l'entreprise, ainsi que de l'intégration des outils et des bonnes pratiques en matière de sécurité des systèmes d'information au sein de l'organisation.

Descriptif de module

Marketing for SMEs

Entrepreneurship - Semester 3

English - 5 ECTS

Students learn to market a product or service in a well-defined market to the relevant customers with an adapted communication. We will work on their VIA Project in their segmentation, targeting and positioning of a brand. As an outcome the students building a landing page with the gained knowledge.

Detailed module description

Négocier et convaincre

Tronc commun - Semestre 1 (à choix)

Français - 5 ECTS

Ce module vise à fournir aux étudiant·es une boîte à outil leur permettant de gérer les situations complexes ou sensibles en communiquant de manière appropriée à l’'interne et à l’'externe, de mener des négociations complexes avec des parties prenantes et de convaincre son interlocuteur, et de renforcer leur posture de leader grâce à la maîtrise des codes de la communication

Descriptif de module détaillé

New technologies

Common core - Semester 2 (elective)

English - 5 ECTS

This course discusses the opportunities and challenges of digitalization presenting the new digital technologies and their impact on business and society.

More specifically, this course introduces the concept of future technology analysis and some of its methodologies, which are intended be used as lens to analyze current emerging technologies and to predict their impact on the organization of companies, as well as on the creation of value via the development of products and services.

Detailed module description

 

Pilotage de projet numérique

MSI - Semestre 3

Français - 5 ECTS

Les méthodologies de gestion de projets sont étudiées et les étudiantes et étudiants apprennent à choisir puis mettre en oeuvre la méthodologie appropriée dans un contexte donné.

Descriptif de module

Project Analyzing Eurasian Markets

Eurasia - Semester 3

English - 6 ECTS

This project, carried out in the form of a mandate for a Swiss or foreign company, a research project or a start-up project, will apply the skills developed in the course modules abroad to a concrete case.

Detailed module description